Set up new accounts, and that doesn't mean create them (that was last week) but put in backgrounds and make sure the bio and blurbs are set up. I'll be doing this for Facebook and Tumblr for sure, with a secondary focus on Twitter. Additionally, I'm hoping to increase follower account on each channel by one. So, 112 Twitter, 100 Google+, 54 pinterest, 3 Facebook, 1 Tumblr.
Create a feedreader account to to encourage and track RSS subscriptions. Fulfilling Dreams is hosted on blogger, so I assume there's something that happened automatically, but this week I'll have to check that out for sure. Tracking RSS data is also something I've never thought of before so that's exciting.
For this focus, Gardner has me setting up a Google Webmaster account. I'm pretty sure I have one already for the site, but I haven't explored it's features and functionality so that's the goal for this week.